sly_karma
Crew Member
I suspect the news you heard was garbled. Ford reduced the production line from three shifts to two, to align output with order volume.
It's not uncommon for a factory to halt production as a model year ends and orders are filled. Retooling for the next model year then takes place.
Having said that, it's apparent that EV truck sales are modest compared to manufacturer hopes. About 100,000 Lightnings have been built since their launch in 2022, or about 8% of overall F150s built in that same period. Chevy, Tesla and Rivian have produced about the same again, so roughly 200,000 truck-shaped EVs on the road, almost all of them in nth america at this stage.
So e-trucks aren't turning the world upside down. But they're not going away, either. They make a lot of sense for most things people do with trucks. When they work, they really work. But humans don't always make rational buying decisions, and the waters have been muddied greatly by the fear/uncertainty/doubt campaign against electrification. Which is a "whatever" issue to most of us. We just keep driving, regardless of rhetoric.
