Guys,
Love fishing and have a lot of respect for guys who make a living as a guide. But bottom line is that the items you are bitching about are no different than the issues faced by any business owner in today's economy.
You make the choice to run your own business. upside is you decide your schedule and really have no accountability to anyone (except maybe a wife and a business partner). the trade off is you are responsible for bringing in the revenue to keep things going. If you don't like it, then get a job on the other side where you have a boss with a consistent salary and limited time off.
Or... you can stop complaining and find ways to add value to your business.
Rather than thinking like a fisherman and hoping that things will return to the "good ol days", start thinking outside the box. Nothing stays the same and if you don't evolve your business will end up like blockbuster video. Starbucks could put every single coffee shop in the world out of business if all the business owners sounded as miserable and hopeless as some of these guides do... but some rise to the challenge and find ways of leveraging these opportunities.
A few suggestions to think on...and maybe not all great, just thoughts on how to create value.
Leverage other businesses - dress nicely and look sharp, go visit some hotels or restaurants, offer the manager and maybe a few employees a free fishing charter for a morning. Take him out and show him your boat and how professional your operation is.. then see if your businesses can work together. maybe a package for guiding and lodging together at a nice hotel in vic. maybe dins from a nice restaurant can be part of the package. or maybe you can just get a bellman to give a charter pamphlet to any rich albertan who walks through the door. tell the staff you will give them $50 for every referral which books with you.
Do you have a website? do you have a facebook page? twitter account? these are things you need to operate in today's competitive market. your website needs to have video's and testimonials from pleased clients.
Work together - if you have guides you trust to work with, put together group packages. find a niche. maybe you get 2-3 boats who put together packages for corporate events. Find companies with money (lots of them in Vic!) who would like to do an annual fishing derby for their employees. put together a marketing package outlinging the values and costs. teach their employees about the west coast environment. Many companies, like my own, are made up of people from other parts of the world. You don't need to be a marine biologist to educate ppl about our coastal regions. Send the marketing package to 100 companies in town. you get 5 corporate trips and it's worth it. and then book them year after year.
I work as a business consultant and help large companies who are tackling these exact same issues.
If you are unsure how exactly to make any of the above happen, feel free to PM me and i would be happy to give some thoughts on making it happen.
Best of Luck
Dfrase