Osama Bin Hopper
Active Member
It is unfortunate that there is no Guides Association like there is for Waste Management, Oil Related Businesses, Aquaculture, you name it.
These associations have a paid communications expert monitoring issues and centralizing messages for more strength. He takes his direction from a board of directors wlected by the membership. Often these associations go one further when facing a hot button issue like this and bring in Public Relations agencies to advise, strategize and execute communications tactics to influence public opinion, government, media and so on. They will even hire government relations consultants whos entire purpose is to get the real skinny and influence key decision makers from behind the scenes.
This is why we are losing the battle and they are winning. The issue needs real cash end expetise thrown at it before it is to late.
These associations have a paid communications expert monitoring issues and centralizing messages for more strength. He takes his direction from a board of directors wlected by the membership. Often these associations go one further when facing a hot button issue like this and bring in Public Relations agencies to advise, strategize and execute communications tactics to influence public opinion, government, media and so on. They will even hire government relations consultants whos entire purpose is to get the real skinny and influence key decision makers from behind the scenes.
This is why we are losing the battle and they are winning. The issue needs real cash end expetise thrown at it before it is to late.